Featured Speaker
Tara Hunt, Citizen Agency
Principal
Online marketing pioneer Tara Hunt is a leading authority on online communities-how they are our changing culture and how businesses can adapt effectively to this new environment.
She specializes in community marketing-delighting and enchanting the people in the communities a company serves through product, communication and experience.
Community marketing is not about pushing messages or creating strong brands, but building relationships and engaging communities. Tara is an expert in using the tools and the opportunities of the participatory web to create and improve business relationships of all kinds.
Tara Hunt, author of soon-to-be-released through Crown Publishing, The Whuffie Factor, is the co-founder of Citizen Agency, a community marketing consulting firm, and blogs at HorsePigCow.com. She also is a community leader in such worldwide movements as BarCamp and Coworking. Named as one of the Digital Utopians who populate Web 2.0 in the San Francisco Chronicle, she has proven, says Jimmy Wales, the co-founder of Wikipedia, "the power of grass roots organizations that really represent the future of business."